It was in the news recently that Johnson & Johnson has been ordered to pay a whopping $417 million to a woman who claims she developed ovarian cancer after using their baby powder for decades since she was 11. This isn’t the first time the company has been involved in a lawsuit over its popular powder—and it will likely face hundreds more cases in the future, according to Reuters.
As we become increasingly conscious of what we’re putting in our body, we are also becoming more aware of what we put on our body. According to market research, brands that market their products as “natural” now represent the largest group of high-end skincare sales, as more consumers demand products free from unnecessary “chemicals”.
Greenwashing is the practice of making people believe that your company is doing more to protect the environment than it really is. Greenwashing occurs in numerous industries but it is a practice that is increasingly used in the cosmetics industry where many companies market their products or the company altogether as “all natural” or “organic” when they actually are not.
A few years ago, I worked as a Product Formulator under Maxfactor, Cover Girl and Dolce & Gabbana Cosmetics in Procter & Gamble. My main project whilst working there was on Long Wear Foundation – Maxfactor Face Finity All Day Flawless Foundation, Covergirl Outlast All Day Foundation and Dolce & Gabbana Perfect Matte Liquid Foundation. Those were great times. I did not have to buy my foundation and all I had to do was measure my skin colour with a spectrophotometer (an instrument that measures colour), step into the lab and whip up something for myself. I miss those days!
When it comes to cosmetics, expensive doesn’t always mean better. The truth is that there are good and bad products in all price categories. It’s all about the formulation not price. It’s quite interesting to find out which companies really own your favourite
Just like food, cosmetic products can expire too and when they do, they become ineffective and possibly harbor bacteria that will cause infection. A study published in the International Journal of Cosmetic Science evaluated the makeup routines and habits of
As natural and organic products have become increasingly popular due to consumer awareness, it seems that the word “synthetic,” has developed a bad reputation, regardless of whether a product is safe or not. We are bombarded with advertisements dedicated to
Gold has long been a symbol of luxury and wealth, but lately beauty brands have embraced its supposed anti-aging, pro-radiance powers. Companies boast that gold improves skin tone and elasticity, provides anti-aging benefits and improves blood circulation.